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The Ultimate Guide to Cloud Management

"Cloud management" has become a buzzword in recent years, and the craze surrounding it shows no signs of slowing anytime soon.
A method for operating and managing applications, cloud management stands out today as a critical tool for companies who want to find a better way to oversee their cloud computing resources, and are interested in streamlining their interactions with other users and services.
Here's what you need to know about cloud management and how it can help your business:
Today's Popular Cloud Management Strategies

When cloud management goes right, it can present major benefits for companies. Here are the top three key benefits present for companies using cloud management today.

1. Unified Views of IT Utilization (and Cost)

There's an old saying that goes "what can be measured can be managed," and it's as true in the world of IT as it is anywhere else. If a cloud system isn't properly managed, it becomes impossible to track essential metrics like IT utilization and the cost therein.

In a properly managed cloud environment, however, it's easy to get a comprehensive overview of IT assets, ranging from cloud software and services to spending and overall trends. Companies operating in an environment like this can use tools more effectively and make more intelligent decisions about resource allocation and overall direction.

What's more, intelligent cloud management allows brands to make detailed reports about the effectiveness of certain cloud tools, and what may be a better option.

2. Reduced Risk of Data Loss

Today, data loss and cyber attacks are two of the primary damages facing companies. According to SecurityMagazine, 50% of companies are at risk of cyber-attacks motivated by ransom. When these attacks happen, they can have a devastating effect on a company's overall wellbeing. In fact, the global average cost of a data breach now sits right around $3.6 million.

Luckily, smart cloud management minimizes the risk of data loss by increasing security and reducing vulnerabilities that could allow hackers into a system. A cloud-based system also doesn't sprawl the same way other systems do, which can help secure data and ensure operational continuity and efficiency.

3. Reductions in Wasted IT Spending

Today, experts estimate that companies waste about 35% of their cloud budgets on inefficiencies and missed opportunities. This is a massive annual loss for any company and can be particularly detrimental to those with small marketing budgets.

Through effective cloud management, though, organizations can slash unneeded cloud expenses and optimize their cloud resources, which helps improve results without increasing spending.

Dos and Don'ts of Cloud Management

The attitude toward cloud computing is largely positive, although there are some definite ways to damage its overall functionality and make implementation harder for your company. Here are some general dos and don'ts of modern cloud management:


  • Learn about your cloud technology options. There are dozens of cloud technologies out there, and it's essential to understand your various options before you choose one. Not all clouds are created equal, and you'll want to know the difference between consumer-oriented and enterprise-grade systems before you dive in.
  • Consider your environment and capabilities. Before you choose a cloud management solution, be sure to spend some time thinking about your environment and overall capabilities. This will ensure that you choose a cloud solution that's right for your organization and that is flexible and scalable enough to move with your organization.
  • Consider the details. The details of a cloud management platform are essential, and you'll want to think about application latency and implementation when you choose your cloud technology. Ideally, you find one that is easy for your team to utilize and which will not upset the overall momentum of your organization.


  • Wait too long. Cloud implementation only becomes more challenging if you delay it forever. Instead, start thinking about cloud management now, and make a plan for how it can improve your organization today.
  • Neglect a strategy. You need a strategy when it comes to cloud implementation. Work with your team to come up with a plan for deployment and ensure everyone is getting what they need.
The Case for Cloud Management

Cloud management is an exciting new space, and it's one that many organizations are turning toward with increasing frequency. By offering so many outstanding benefits to an organizaiton, and ensuring that brands have what they need to succeed, cloud management can go a long way toward stramlining your operaitons and ensuring you have what you need to thrive, both now and years into the future.

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